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For Women, by Women.

The Stripe & Stare story is one of female founder strength and an unwavering commitment to planting playfulness in sustainable clothes. It all started with a question...

Why do sustainable knickers have to be boring?

Six years of starting conversations all over the world, discovering the best fabrics and meeting reliable producers, finally delivered the foundations of our brand: TENCEL™ Micro Modal. Made sustainably in Austria from Beechwood Trees, the Stripe & Stare fabric is three times softer than cotton, wears better and is just as breathable as fresh air in a forest of responsibly planted trees.  

Then in 2017, Stripe & Stare was born. From our brains to your bush, our business is brimming with curiosity, independence and sass. Our knickers, loungewear and sleepwear are for the sustainable shopper who doesn’t want to compromise when it comes to style, comfort or sustainability. Our line does the right thing and the smart thing in the most fun and playful way.  

It’s a bottom-uprising filled with frills, colour and lace.

For Women, by Women.

The Stripe & Stare story is one of female founder strength and an unwavering commitment to planting playfulness in sustainable clothes. It all started with a question...

Why do sustainable knickers have to be boring?

Six years of starting conversations all over the world, discovering the best fabrics and meeting reliable producers, finally delivered the foundations of our brand: TENCEL™ Micro Modal. Made sustainably in Austria from Beechwood Trees, the Stripe & Stare fabric is three times softer than cotton, wears better and is just as breathable as fresh air in a forest of responsibly planted trees.  

Then in 2017, Stripe & Stare was born. From our brains to your bush, our business is brimming with curiosity, independence and sass. Our knickers, loungewear and sleepwear are for the sustainable shopper who doesn’t want to compromise when it comes to style, comfort or sustainability. Our line does the right thing and the smart thing in the most fun and playful way.  

It’s a bottom-uprising filled with frills, colour and lace.

Sustainability that doesn't get your knickers in a twist.

Sustainability that doesn't get your knickers in a twist.

It’s the small, bottom-up revolutions that can make the biggest difference. Bikes over cars, string bags instead of plastic bags and switching to knickers made of trees. Barking mad right?  

We take our responsibility to care for the planet very seriously and we care deeply about what kind of world we're going to leave behind for future generations. For too long, the fashion industry has ignored its effects on the planet. Did you know that only 2% of underwear is sustainably sourced? We are shocked by this statistic too which is why we are so passionate about making a difference. 

All our products are made from TENCEL™ Modal, an amazing eco-friendly fabric that represents a milestone in the development of environmentally sustainable textiles. Made with wood pulp from sustainable tree farms, TENCEL™ are the most sustainable fibres around. A naturally sustainable and soft fibre that starts with the tree and ends with the softest fabric you’ve ever felt. 

Our Sustainability

It’s the small, bottom-up revolutions that can make the biggest difference. Bikes over cars, string bags instead of plastic bags and switching to knickers made of trees. Barking mad right?  

We take our responsibility to care for the planet very seriously and we care deeply about what kind of world we're going to leave behind for future generations. For too long, the fashion industry has ignored its effects on the planet. Did you know that only 2% of underwear is sustainably sourced? We are shocked by this statistic too which is why we are so passionate about making a difference. 

All our products are made from TENCEL™ Modal, an amazing eco-friendly fabric that represents a milestone in the development of environmentally sustainable textiles. Made with wood pulp from sustainable tree farms, TENCEL™ are the most sustainable fibres around. A naturally sustainable and soft fibre that starts with the tree and ends with the softest fabric you’ve ever felt. 

Our Sustainability

Changing the world, one knicker at a time.

Wondering why we (and our lovely customers) think our knickers are so special?

• Perfect cut which means no riding up or movement on the body.

• Ingenious flatlock stitching means no unsightly lines or VPL.

• Twice as soft as cotton and great for sensitive skin. TENCEL™ is approved for the use in newborn baby clothing as it is so gentle on the skin.

• Breathable and antibacterial. Perfect for all day comfort.

• All TENCEL™ modal fibres are biodegradable so you can pop your knickers in the compost when you are done with them (just remember to cut the lace off first).

Take a look at the lovely team members running our knicker revolution.

Meet The Team
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