Ecovero Pyjama Top Swatches

The softest you’ve ever felt

All of our products are made from TENCEL™, the cloud-soft miracle fabric that has truly changed the game when it comes to comfort. Made with wood pulp from sustainable tree farms, these natural fibres start with the tree and end with the softest fabric you've ever felt, proven to be more than twice as soft as cotton! Also using 95% less water to produce than cotton, this flexible, breathable fibre is renowned for its exceptional softness. Displaying excellent colour retention, breathability, and moisture management, TENCEL™ fibres exemplify sustainability in the textile industry.

Sustainability that doesn't get your knickers in a twist

At Stripe & Stare, we're focused on female solidarity and sustainability. Sourcing the earth for the latest developments in the world of sustainable fibres is what we do every day. In the days when the word 'sustainable' is in itself a dirty word - we aim to be a place people can trust for honesty and transparency. We prefer 'responsible'. We are not perfect, no one is, but we hope to take our customers on a journey with us as we learn more and as technology develops. We only introduce a new product if we can do it differently. Do it better.

We take our responsibility to look after the planet very seriously and we care deeply about what kind of world we're going to leave behind for future generations. For too long, the fashion industry has ignored its effects on the planet. Did you know that only 3% of underwear is sustainably sourced? We were shocked by this statistic too which is why we're so passionate about making a difference.