Comfort's hall of fame

3 for 30% off

Black

The Original Knicker

£18

Noir Nights & Pink Stripe

Soft Brushed Woven Pyjama Bottoms

£65

Noir Nights & Pink Stripe

Soft Brushed Woven Pyjama Top

£70

Midnight Neon

The Original Knicker Four Pack

£50

3 for 30% off

Black Cherry

ZigZag Lace High Rise Knicker

£18

Pale Pink Stripe

Long Pyjama Set

£95

3 for 30% off

Black

Brazilian Knicker

£18

3 for 30% off

Sand

High Rise Knicker

£18

Candy Pop Stripe

Soft Brushed Woven Pyjama Bottoms

£65

Candy Pop Stripe

Soft Brushed Woven Pyjama Top

£70

3 for 30% off

Black

High Rise Knicker

£18

3 for 30% off

Midnight Neon Pink

The Original Knicker

£18

We are a female-founded B-Corp where 5-star comfort and ethical purpose unite.

There’s no better gift than comfort (trust us).

The softness you deserve.

Not just another floral.

A fresh start, from the bottom up.

Higher standards, literally.

Because her current bra is held together by hope and elastic.

Comfort's hall of fame

We are a female-founded B-Corp where 5-star comfort and ethical purpose unite.

There’s no better gift than comfort (trust us).

Because her current bra is held together by hope and elastic.

Comfort looks good on you

Find your knicker hero

Meet the shapes