New Season

New Season

New Season

New Season

New Season



Join our Knicker Club!

Knicker Club

Our knickers grow on trees!

Our mission is to continue to make the most comfortable and sustainable knickers in the world. Our knickers and loungewear are made of TENCEL™ Micro Modal a super soft, natural fibre made from renewable wood sources. A naturally sustainable and soft fibre that starts with the tree and ends with the softest fabric you’ve ever felt. We strive to ensure we use the most environmentally sound materials in our products and packaging and work with the most ethical factories. Money may not grow on trees but our knickers do! Find out more about our fabric here.

Why our knickers are the best:

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The softest loungewear!

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Bedtime Style!

Shop Teddy's

LoveShackFancy x Stripe & Stare

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Packaged with Love

Did you know all our packaging is 100% biodegradable? From our recycled boxes to our plant based bio bags, even our stickers can be put in the compost! We want you to know that we care about the planet and believe small changes can make a difference. We've also now made it an option at checkout to go packaging free! This means your order won't arrive in any boxes. 

We plant a tree with every order!

We are so proud to be partnered with Ecologi, an amazing initiative, helping to take on the climate crisis in the form of planting trees and reducing our carbon footprint. Click here to find out more.